Emma Holling (Director - Pure Records (Yorkshire) Ltd)
Emma is currently a director of Pure Records (Yorkshire) Ltd and also of Underneath the Stars Festival CIC.
Pure Records is a family-run, independent record label that looks after a few select music artists, but in particular they look after the management and music releases of Kate Rusby. Emma has worked for Pure Records for over 22 years and Kate has just celebrated 30 years of her career in music.
In 2014, they launched Underneath the Stars Festival, a three-day music. Emma is the Event Manager over the weekend and oversees all things operational, including managing their 400-strong team of volunteers and overseeing all customer facing elements of the festival. It showcases their corner of Yorkshire really well and they have developed diverse connections through this event.